Born in the High Desert
Rhinestone was born in Scottsdale, Arizona, the brainchild of founder Dustin Johnson. A night owl who loves a good tequila, he started to realize his hangovers were hitting a little harder than they used to. When his buddy stopped drinking and started bringing around non-alcoholic beers, Dustin gave them a shot but found most of them fell flat – funky taste, too many calories, too heavy, and no swagger.
Built for the wild ones
So, he set out to make something that was more his style. After a year of R&D and more than 5,000 prototypes poured at tailgates, yard hangs, and dive bars across Arizona, Rhinestone was born – a crisp, easy-drinking, alcohol-free brew with flavor, grit, and a lot of attitude.
At 0.0% ABV, 5 calories, 0 carbs, and gluten-free, Rhinestone Extra Lights are built for the beer drinkers, cocktailers, and the California sober. Or as Dustin likes to say, “We’re a hand-filler for the rowdy crowd – we just want everyone to feel good enough to do it again tomorrow.”
what people are saying
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"I swear these are legit the best NA beer I've had!"
Dreamy Draw Festival Attendee
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"I'm not blowing smoke up your ass. These are really good!"
DJ's Saloon Patron
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"Finally, an NA company that doesn't give clean aesthetic, lululemon vibes. I'm here to party!"
Instagram Follower
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"It's like a party in my mouth, and everyone's invited!"
Guy at a Backyard Yardie